Hello World! Related Content by Wordnik Moves Beyond the Blog—Now Available for All Content Sites


Welcome to Wordnik’s Related Content blog for content publishers!

In this forum we will give you our take on the trends, issues, and technologies facing publishers, and share tips and tutorials on how to get the most out of our Related Content widget to help you better engage your users and boost your traffic.

To kick things off, we are announcing today that Related Content by Wordnik is now available for all web platforms. Our new Javascript widget works on millions of great sites on WordPress, Blogger, and Tumblr. Now many more platforms have the opportunity to install Related Content and increase reader engagement.

We built Related Content to help publishers like

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you increase engagement with visitors on your sites. Our patent-pending technology identifies links between related pieces of content, and recommends the most relevant articles to readers. Presenting hyper-relevant content sources to readers has increased publishers’ click-through rates (CTRs) as well as pageviews since publishers’ posts are also recommended to new readers through Wordnik’s Related Content Network.

Since the launch of Related Content for WordPress three months ago, we have added hundreds of active partner sites to the Related Content Network, sites that display links to hundreds of thousands of unique visitors each day. The success of this tool is tangible: CTR on sites using Related Content by Wordnik has increased by 5 percent on average.
We have also continued to roll out key new features, the latest of which are also now available in the new Javascript widget:

  • Home page links: Publishers can show related content links at the bottom of each full post on their home page. These links allow publishers to engage even those users who don’t normally click through to a second post.
  • Responsive design: Related Content doesn’t disrupt a publisher’s design — it is inspired by it. The links borrow the style and design of the host site and are displayed in a natural and attractive way.
  • Thumbnail images: Nothing attracts readers more than rich media. Related Content features standardized, high-quality thumbnail images for its links.
  • Cutting-edge technology: Through it all, Related Content relies on cutting-edge technologies such as websockets and microdata tags to deliver these links quickly and without any drag on page load time.

Installation is fast and simple: all it takes is a few moments to copy-and-paste the code and then you’re all set.

Want to see it for yourself? Related Content is in action on these partner sites:

We hope you’ll check back here regularly and share your thoughts and feedback with us.

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New Gig

Sorry for the extended radio silence, but I’ve been busy. Just took a job as a developer with LibraryThing. I’m totally psyched about it — it’s a great site, the community of members is fantastic (and contains a lot of wordies. Coincidence? I think not),

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and there are a lot of interesting technical problems to solve.

I’m particularly happy to be working with Tim, who founded the site and did most of the development. He’s a nice guy, very bright, and a polymath, all good things. His development style is very different from mine, which I think is going to benefit both of us. I’m learning a huge amount about databases (LT is about to clock its 10 meeellionth book in the next week or two), I think I’ll be able to contribute some useful new ideas on the code side.

I’m a little sad to be setting aside my new favorite language, Ruby, and my new favorite framework, Rails, since LibraryThing is written in PHP. Which is so 1999. But that’s alright — I’ve been wathing a lot of Buffy and listening over and over to “And Then Nothing Turned Itself Inside Out” to get in the right mindset.

This does mean Wordie development is going to slow down, though it also might present the opportunity for some sort of Wordie — LibraryThing mashup. An idea that I can’t take credit for.

I’ll carve out bits of time here and there for Wordie, though. To wit, I’ve tweaked the front page a bit. The left-hand column now starts by listing the people who’ve contributed the most comments/citations in the past 7 days, and the ‘wordiest wordies’ is now also listed by the past 7 days. Both sections contain links to top 100 of all time versions of the same lists. The idea is that, now that Wordie contains most common (as well as many uncommon, and completely invented) words, what makes it interesting and dynamic is to see more citations.

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Visual Word Sites

Wordie is pro-word, not anti-image, but the fact remains that aside from the odd photo posted in a comment, it is a resolutely text-based site. Here’s a compendium of sites that visualize words and text, or connect words and pictures. A chrestomathy of the visual word.

VT and VU:
contrast and compare? describe what they’re doing?

Visual Thesaurus
The godfather of them all, the Visual Thesaurus was launched by Plumb Design in 1997. Plumb later became ThinkMap, and the Visual Thesaurus

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became subscription-based. You can try it for free, though, and the original concept is as cool as ever: watch the pretty words dance around.

Graphically this is a pretty straightforward Visual Thesaurus ripoff, with the nice distinction of being open-source, and free. Like many dictionaryish projects (including Visual Thesaurus and Wordie), it uses Princeton’s WordNet (or WeirdNet, in some implementations) as a data source.

Visual Dictionary Online
The new kid on the block. By Merriam-Webster, hence the dorky 90s-style name (which also distinguishes it from their CD-ROM version. Also available on 8-track or cassette). Divided into 15 categories representing the top level of a sometimes elaborate taxonomy. For instance “Camembert” lives at: Food & Kitchen -> Food -> Dairy Products -> Soft Cheeses -> Camembert. The categorization is opaque, the search useless, and the site overall is clunky. Still, the pictures are nice, and it’s a better effort than I would have expected from a company that seems so resolutely averse to the interblag.

The Visual Dictionary
“The Visual Dictionary is a collaborative project to collect as many photographs of words as possible,” and the site is as clean and simple as their mission (“they” being the delightfully named “webponce,” aka Matthew Knight). It’s easily searched and browsed, and has a few nice touches, like a twitter mashup and a nascent API. Note: no actual definitions.

lump this into above:
Google and Yahoo! both have image search engines, which make it easy to find images that correspond to a given word. Unlike Google, Yahoo! also makes image search available via API, enabling people to use Yahoo! image search for their own ends. Mention Flickr group.

many eyes
Many eyes, which I’ve mentioned before, offers 16 types of visualizations into which you can pipe your own data. Two visualizations–tag clouds and word trees–are explicitly word oriented, though other can be used that way too. A lovely example: a word cloud derived from Shakespeare’s sonnets.

ASCII Generator
A little gizmo that takes any text you enter, and generates an ascii graphic version of it.

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